Monday, July 30, 2007

seminar registration brochure




A self-mailing double gatefold brochure for WAA's fall seminars.

oversized postcard for association conference




A two-sided, oversized postcard for WAMB's Fall conference. I wanted to play with the spaces that needed to be left blank for addressing and the USPS as positive space rather than negative space.

Monday, July 9, 2007

MHGS website proposal





These are three of my in-progress comps for the front page of the Mars Hill Graduate School website. I designed the site from the ground up, including menu structure and typography.

See the implementation of the final design design at www.MHGS.edu.

Sunday, July 8, 2007

MHGS ad campaign







Mars Hill Graduate School was looking to launch its first national advertising campaign using six ads on the back cover of a bi-monthly magazine (RELEVANT). They wanted to convey the sense that their Master of Divinity (a traditional degree for pastors) was anything but traditional. The ads needed to be spiritual, urban, mysterious, and connect to Seattle in subtle ways. I used photography from previous an current students to tap into the school's DIY ethos.

Mars Hill Graduate School photo album



This promotional piece highlighted both the city of Seattle and the creative passion of the student body at Mars Hill Graduate School. Collecting the work of three student photographers, I chose to go with a small, square book that would stand out. For the cover I superimposed one student’s photo of Seattle’s skyline with another student’s photo of her camera, illustrating the project’s scope.

Saturday, July 7, 2007

Washington Land Title Association affiliate brochure





When I was assigned this project, the first printed piece from the WLTA in several years, they had a portfolio of badly dated two-color pieces with cluttered layout and no consistent color or other branding elements. I went with a warm gray and bronze color scheme, and incorporated a distinct corner treatment on the front panel to give some structure to branding in future pieces.

Thursday, July 5, 2007

Washington Association of Accountants membership brochure





This was the WAA’s first step into full color printing and required a serious update on their look and feel. A subtle “graph paper” background grid and a heavy, arched blue border went on to be used in lots of future projects with them.

Wednesday, July 4, 2007

MHGS trifold



Looking for an engaging, brief piece to encourage potential students to contact the school, I put together this textured, layered trifold with a tear out reply card.

Sunday, July 1, 2007

AHMA newsletter template



The American Holistic Medical Association decided to transition from a two-color newsletter to a full-color magazine. They wanted to retain an earthy, subdued feel though, with the front page as a content page, while still incorporating a main image and lots of teasers.